Our Articles
Trademark Thursday Part VI: Distinctive
June 3, 2021
One of the most important, and complex, factors that govern whether you have trademark protection and how strong that protection i...
Trademark Tuesday Part V: Use in Commerce
June 1, 2021
In order to be eligible for trademark protection, the brand identifying mark must be used in interstate commerce, meaning, it ...
Trademark Thursday Series IV: Brand Identifier
May 27, 2021
Trademark law only applies to marks that are being used as a “brand identifier.” This means anything that identifies where you...
4 Steps to a Successful Elevator Pitch
May 26, 2021
How often do you find yourself in a situation where a friend or family member asks you, “What do you do?” A lot, right? ...
There are three requirements you need to satisfy in order to get trademark rights. First, the mark has to be a bran...