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Tag: Trademarks

Photo: Cones of distinctive snacks by Christoffer Engström on Unsplash.

Trademark Thursday Part VI: Distinctive

June 3, 2021

One of the most important, and complex, factors that govern whether you have trademark protection and how strong that protection i...

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Photo: Fruits and vegatables at a open market by Photo by Annie Spratt on Unsplash.

Trademark Tuesday Part V: Use in Commerce

June 1, 2021

In order to be eligible for trademark protection, the brand identifying mark must be used in interstate commerce, meaning, it ...

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Photo: Different shades of coffee in mugs by Nathan Dumlao on Unsplash.

Trademark Thursday Series IV: Brand Identifier

May 27, 2021

Trademark law only applies to marks that are being used as a “brand identifier.” This means anything that identifies where you...

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